SEO-Friendly Image Naming Tool




Add text at the start if you need to (i.e. SS24 or Collection Name)



Add text at the end if you need to (i.e. Cut Out or Lifestyle)


Optimised Image Name


We value your experience and feedback. If you have any suggestions for improvements, please let us know!

Elevate your SEO game with our image naming tool

Quickly transform product names into SEO-optimised image names, enhancing online visibility for ecommerce and digital content.

Upgrade to our premium bulk image naming tool

About Our SEO-Friendly Image Naming Tool

What does this tool do?

This tool effortlessly converts your product name or image description from:
Boys Red T-Shirt
into an SEO-optimised format:
boys-red-tshirt’

It’s user-friendly, saves time, and simplifies SEO efforts for you and your team.

How should image names be saved?

Descriptive Names: Use accurate, descriptive names, like ‘black-labrador-puppy.jpg’ instead of ‘IMG_12345.jpg’

Relevant Keywords: Include keywords related to your content

Simplicity: Opt for short, clear names

Hyphens for Separation: Use hyphens instead of underscores to separate words

Avoid Special Characters: Stick to letters, numbers, and hyphens, avoiding symbols like %, &, $

Lowercase Letters: Use lowercase for compatibility with case-sensitive servers

Series Prefix/Suffix: Use consistent prefixes or suffixes, e.g.
ss24-boys-red-tshirt-lifestyle.jpg’
ss24-girls-blue-dress-lifestyle.jpg’

Brand Name: Add brand names, e.g. ‘nike-white-running-shoes.jpg’

Why use this tool?

Boost SEO: Enhance search rankings with clear, precise image names

Save Time: Automatically convert names like ‘Boys Red T-Shirt’ into ‘boys-red-tshirt’

Stay Competitive: Outpace rivals with standardised, SEO-optimised image names

Internal Organisation: Efficiently labelled and organised images streamline file management, enhancing ease of access and use for your team

What is the prefix/suffix for?

You can include terms like ‘SS24’ to image names to simplify organisation and enhance SEO. It allows for consistent naming patterns, changing just the highlighted part:

ss24-boys-red-tshirt-brand-name
ss24-girls-blue-dress-brand-name

Ensuring streamlined file management, improved search visibility, cohesive branding, and easier tracking.

How does renaming images improve SEO?

Search engines like Google use the file names of images as a factor in understanding and indexing website content.

Descriptive, keyword-rich image names can improve a website’s visibility in search results, particularly in image searches, thereby driving more organic traffic to the site.

Is this just for Ecommerce websites?

Whether it’s an ecommerce site, blog, portfolio, or corporate website, properly named images contribute significantly to the site’s SEO and user experience. The tool is versatile and beneficial for any site that uses images.

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